Founded by Optometrists. Built for Everyone.
We spent years watching healthy patients suffer from dry, irritated, crusty eyes — because nobody had ever told them their eyelids needed daily care. So we decided to change that.
I see the same story every single day. Healthy people. Completely avoidable discomfort. And nobody has ever told them the simplest thing — their eyelids need to be cleaned.— Dr. Kimberly Friedman, Optometrist & Chief Medical Officer for EYE Love
Did You Know Your Eyelids Need to Be Cleaned Daily?
Just. Like. Your. Teeth.Most people brush their teeth twice a day without thinking about it. Yet almost no one cleans their eyelids — even though the eyelid margin is one of the most bacteria-prone areas on the face.
Start Your Routine →The Root Cause
With daily cleaning you can reduce the risk of oil gland dysfunction and bacterial buildup along the eyelid margins.
The Science
Hypochlorous acid (HOCl) is a naturally occurring compound that cleanses away the bacteria and biofilm on the eyelid without irritating sensitive tissue.
The Answer
The products existed. What was missing was a consumer friendly version — clean, simple, and affordable enough to use every day.
Consumer Friendly Products That Work.
Eye Love was born from a simple conviction: high quality doctor recommended products should be available to everyone. It should be in your bathroom. In your gym bag. On your nightstand.
We took the clinical products we trusted most and rebuilt them from the ground up. Cleaner ingredients. Simpler formats. Honest pricing.
The Eye Love Values
Four commitments we make to every person who trusts us with their eye care.
Doctor Founded & Developed
Every product is developed by Optometrists based in real clinical experience with real patients.
Clean Formulas
No parabens. No sulfates. No artificial fragrances. Nothing your eyes don't need.
Daily Care For Your Eyes
We make products that address the daily buildup, bacteria, and oil dysfunction that can cause irritation and discomfort.
100% Satisfaction Guarantee
Love it or we'll make it right. No hassle. No fine print. No questions asked.
How We Got Here
Drs. Travis and Jenna Zigler noticed the same pattern: healthy patients with preventable eye discomfort, and no one had given them the tools to address it.
Drs. Zigler launch Eye Love to translate science into simple, clean everyday products. The first lid cleanser goes to market.
Word spreads from clinics to social media. Eye Love hits 50,000 customers as the community discovers the daily eyecare routine.
Eye Love formalizes the 3-step routine — Cleanse, Clean, Soothe — and the bundle becomes the most purchased item on the site.
Eye Love now serves 100,000+ customers. The mission is the same as day one: clinical optometry in everyone's bathroom.
The Results Speak for Themselves
To make doctor recommended eye care simple, clean, and accessible.
It all comes back to one question: Does this help someone take better care of their eyes, every single day?
Love Your Eyes Back.
You know the story. Now start the routine. Three steps. Less time than brushing your teeth. Doctor-developed results — every single day.
✅ 100% Satisfaction Guarantee
Products your eyes will love
